JOB: Director – Interactive Marketing – Organic Valley

Director, Interactive Marketing

Cashton, WI
Summary of Role
The Director of Interactive Marketing (DIM) is responsible for directing and supervising the efficient operations of the digital, social media, and video teams in marketing, with a strong focus on brand content creation and advertising. The DIM promotes collaboration and teamwork within marketing and across the co-op to foster motivation, increase productivity and ensure the highest levels of customer service. This position is responsible for keeping CROPP brands and its mission at the forefront of interactive marketing practices and trends to deliver breakthrough/world class content to consumers. We’re uniquely positioned to bring the heart and soul of our brands to life in ways that our larger CPG competitors can’t because of the limitations that corporate America puts on them. This person will be expected and empowered to ensure we continue to be a communication and branding innovator in the ways that have propelled our growth for the last 30 years with natural and organic consumers. The ideal candidate will also be called upon to play a key role in leading our e-commerce strategy and capabilities both in-house and through the channels of our key retail partners.
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