ASMP Webinar: Self Promotions

ASMP’s Business as unUsual Webinar

Featuring:
Michael Bilbrey, Sr. Production Consultant
Leo Burnett USA

Wednesday, March 27, 2013
1:00 – 2:00 pm eastern
Additional Q & A at www.facebook.com/asmpnational from 2:00-2:30

For over 20 years, Michael Bilbrey has hired and worked with countless photographers to develop advertising campaigns for Leo Burnett — the 9th largest global ad agency and one of the most awarded creative communications companies in the world. Our conversation will focus on photographers’ self-promotion and how you can effectively communicate your vision, showcase your professionalism and address all those intangibles that go into the hiring decision. Full of visual examples, this program will help you develop marketing and sales strategies that work. Join us for an unprecedented opportunity to learn what top advertising professionals are looking for.

This exciting webinar is free for live attendees.

Join us Wednesday, March 27 — REGISTER TODAY!

Note: This live event will be recorded. Access to the recording will be:
- free for ASMP Members and webinar registrants
- $4.99 for non-Members who don’t register
Recordings of prior webinars are available at: www.ASMP.org/webinars.

ASMP’s Business as unUsual Webinar Series

With an emphasis on open and honest dialog, the Business as unUsual series focuses on providing information professional photographers can use right now to build or expand your business.

We provide the experts, you provide the questions. Come join the conversation!

Our April webinar features Frank Meo of ThePhotoCloser.com who will show us how to shift the focus of the creative call away from price towards value and win the job without being the lowest bid. Get ready to sharpen your sales and negotiating skills!

April 24
1:00 -2:00 pm eastern
Register Today

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Free Biz Skills lecture (NYC)

Sustainable Business Models: Issues and Trends Facing Visual Artists

The rules of the game have changed and it’s no longer business as usual in today’s crowded visual arts marketplace. As clients revise their marketing strategies to keep up with new outlets and technologies, imaging professionals are responding by adapting their own business models and evolving from the old “shoot and sell” prototype. Creatives who understand the options and are willing to make the commitment to develop new approaches will succeed. Join thought leaders to discuss the impact of shifts in the industry, and creative approaches to compensation that will lead to sustainable business models for imaging professionals.

Schedule of Events

9 am	Welcome — Gene Mopsik, ASMP Executive Director
9:15 to 10:15 am	A Candid Discussion with Working Pros. Have they found the answers? A discussion with leading advertising, commercial, editorial, and journalism photographers about necessary and successful business transitions for the changed visual media industry. By creating a casual setting, we hope to allow for real world questions and conversation with this diverse group of amazing imaging professionals. Moderator: Jay Kinghorn Panelists: Andy Batt and Therese Gielter — andyBATT Studio Ron Haviv — Photographer and co-founder, VII photo agency Gail Mooney — Kelly Mooney Productions
10:15 to 10:45 am	30 minute break
10:45 to 11:45 am	Current Distribution Models that Offer Compensation to Creators. Are these the answers? This discussion brings together varied visual content distribution models from the traditional art buyer who adapts to serve clients new marketing needs to entrepreneurs building technologies that provide the infrastructure for the creator to sell direct. Moderator: Jay Kinghorn Panelists: Liz Miller-Gershfeld — VP and Senior Art Producer, Energy BBDO Allen Murabayashi — Chairman and co-founder, PhotoShelter Susan White — Executive Director, Trunk Archive and former director of photography at Vanity Fair
11:45 am to 1:15 pm	Lunch Break
1:15 pm	Welcome back — Gene Mopsik
1:15 to 3:30 pm	The Challenge: Sustainable and Ongoing Creator Compensation Richard Dale Kelly leads a distinguished panel of progressive industry thought leaders in a conversation focused on what we really need and how to build it. Is the answer in technology, the Internet, high-end content or something else entirely? Moderator: Richard Dale Kelly Panelists: Kevin Fitzgerald — CEO, Copyright Licensing Agency (United Kingdom) Rob Haggert — Editor, A Photo Editor and former director of photography for Men’s Journal and Outside Magazine Henry Oh — Principal, Transpecific Media Stephen Mayes — Managing Director, VII photo agency

Admission is free. Pre-registration is required.

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Great ASMP series of FREE webinars.

We invite you to attend this free webinar series:

The Future of Art & Commerce: what creators and users of visual content need to know in these rapidly changing times

A series of ten free webinars jointly produced by the American Society of Media Photographers (ASMP) and Copyright Clearance Center (CCC) to educate creators and users on copyright, licensing and monetization of content. The series will open an honest dialogue about conflicting pressures for both content creators and users; while exploring a variety of mutually beneficial suggestions and solutions.

Live attendance is limited but all registrants receive a free recording after the event. To see the full listing of these FREE events, CLICK HERE

Coming Up Next:

Understanding Fair Use – This Tuesday!
With Fred Haber & Vic Perlman
Tuesday, November 15, 2011
1:00 – 2:00 pm, eastern
THIS SESSION IS FULL.
Please register to receive a free recording of the program.
FULL DETAILS & REGISTRATION

What Everyone Should Know About Licensing
With Susan Carr
Wednesday, December 7, 2011
1:00 – 2:00 pm, eastern
Live attendance is limited. Register today!
FULL DETAILS & REGISTRATION

How to Write (and Read) Licenses
With Jeff Sedlik
Wednesday, December 14, 2011
1:00 – 1:45 pm, eastern
Live Attendance is limited. Register today!
FULL DETAILS & REGISTRATION

About ASMP: The American Society of Media Photographers is the premier trade association for the world’s most respected photographers. ASMP is the leader in promoting photographs’ rights, providing education in better business practices, producing business publications for photographers and helping to connect purchases with professional photographers. For more information, visit www.asmp.org

About CCC: Representing copyright holders from nearly every country in the world, CCC is a global rights broker for millions of the world’s most sought after materials, including in- and out-of-print books, journals, newspapers, magazines, images, blogs and ebooks. For more information, visit www.copyright.com

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NSC comes to DC/VA

2012 Northern Short Course Registration Opens

Join us at the 31st annual Northern Short Course

March 8-10 at the Hyatt Fairlakes in Fairfax, VA for inspirational speakers and workshops in multimedia, business skills, TV storytelling and much more. In a continuing effort to provide cutting edge educational programming the Northern Short Course

 is updating its format.

Each day will begin and end with a speaker from the popular lecture series with workshops rounding out the rest of the day. Still and multimedia reviews will continue Thursday and Friday evenings as well as the Saturday night reception honoring the annual contest winners. For more information or to register please visit the website: http://northernshortcourse.com.

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The Art & Business of Nonprofit Photography Workshop (1 Day)

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A complete list of Speakers @ PhotoPlus…

…for Booth #967 (Camera Bits/Photo Mechanic)

Schedule and topics of speakers at the Camera Bits booth (#967) during PhotoPlus:

Jamie Rose, Photographer & Director of Momenta Workshops

Thursday Oct 22nd 1:00 pm
Friday Oct 23rd 1:00 pm
Saturday Oct 24th 11:00 am

“Basic Mechanics: Using Photo Mechanic in the Field & on Assignment”

Jamie Rose will be presenting a demonstration of how she uses Photo Mechanic while in the field and on assignment. She will demonstrate the basic but most important features of Photo Mechanic, such as ingesting, tagging, batch renaming, applying IPTC, watermarking and other features that are essential to a photographer’s workflow. She takes you through the invaluable ways that Photo Mechanic can speed up your workflow and make any photographer’s editing process quicker, more streamlined, and altogether less demanding

John Harrington, President of the White House News Photographers Association

Thursday Oct 22nd 11:00 am
Friday Oct 23rd 12:00 pm

” Using Photo Mechanic To Boost Your Profits”

Join photographer John Harrington as he shows you how he’s uses Photo Mechanic when seconds count to get images out from assignments worldwide. Whether it’s traveling with the President, or in the middle of the Baltic Sea, Photo Mechanics’ tools mean fast access to the selection, editing, and transmission process. How does this translate into profits? Photo Mechanics’ e-mailing and direct transmission to client FTP destinations and services like PhotoShelter generate “transmission fees” as well as their templates for metadata and emailing mean lightning-fast delivery to serve fast-paced client demands. In addition, John’s use of Photo Mechanics’ browsing window onsite when doing executive portraits gives subjects fast and easy previews of their portraits moments after being taken.

David Riecks, founder of ControlledVocabulary.com

Thursday Oct 22nd 2:00 pm
Friday Oct 23rd 11:00 am

“Structured Keyword Catalog and the CVKC”

David will demonstrate how the Structured Keyword Catalog in Photo Mechanic uses a controlled vocabulary, which is a managed set of hierarchical terms for keywording images so that others can easily find the image they need when searching. Version 3.0 of the Controlled Vocabulary Keyword Catalog (or CVKC) contains approximately 11,000 keyword terms, including a broad range of people, lifestyle, and concept themes ˜ all organized in a hierarchical structure with segregated synonyms. Use of the CVKC insures consistency in selection and spelling of specific keyword terms and helps guide the keyworder to appropriate synonyms.

“How to use the Code Replacement Feature to Add a Set of Keywords to a Folder of Images”

David will demonstrate how the Code Replacement feature can take a spreadsheet containing filenames and keywords, to populate the keyword field as a batch process to a folder of images. This is important for any photographer or image collection manager (stock agency) that outsources their keywording, and needs to move that information back into the original image files (to feed into a DAM system, or to share with a distributor, or other collection).

John Supra and Jon Moeller from DigitalFusion

Thursday Oct 22nd 12:00 pm
Friday Oct 23rd 10:00 am
Saturday Oct 24th 12:00 pm

” From Shoot to Online – From Photo Mechanic to DF Studio”

Learn how use the DF Studio LINK Upload Template built into Photo Mechanic to upload images from Photo Mechanic to DF Studio (www.dfstudio.com). Once uploaded, DF Studio enables you to deliver the job to your client in a consistent, professional and secure way using DF Studio’s Messenger feature. To market your photography to new clients, DF Studio’s Web Portfolios provide an easy-to-use and engaging approach to online portfolios. And DF Studio’s archiving tools integrate the experience with a safe and cost-effective long-term archive storage service. DF Studio delivers a complete solution to manage your images, online, anytime that begins directly from Photo Mechanic.

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Cheap, nice biz cards

Hey guys, I used this place in a pinch and the quality turned out really well for the price! It’s not offset printing or anything special but if you need to print up a few hundred cards for a convention or networking event, this place is fast and reliable.

http://www.printsmadeeasy.com/

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Pitchfork Studios: Full & 1/2 day rentals for photo shoots!

Hey guys: I’ve actually used this studio before. It’s perfect for a studio shoot or
even business meetings and events. They are great to work with and their rates are VERY reasonable!
-Jamie
_______________________________________
Pitchfork is a spacious photo studio and working artists’ environment,
located in the heart of Capitol Hill, in Washington DC.

Close to Eastern Market, and with over 700sq/ft of stylish space to work with,
it’s a cozy but rustic environment, and it’s served as the backdrop of numerous
photoshoots since 2006.

http://www.pitchforkstudio.com

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Vincent Laforet takes on photojournalism’s decline.

http://www.sportsshooter.com/news/2014

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